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Research Paper | Business Studies | India | Volume 14 Issue 3, March 2025 | Rating: 5.8 / 10
Entrepreneurship in the Gig Economy: Challenges and Opportunities
Delisha Tokas
Abstract: This paper examines the surge of entrepreneurship within the gig economy, a labor market defined by flexible, short-term work often enabled by digital platforms. It investigates how individuals leverage these platforms to build innovative businesses, while grappling with challenges such as income uncertainty, regulatory ambiguity, and limited social protections. Through a blend of qualitative insights and case studies, the study reveals opportunities like scalability and global reach, offering a balanced view of this evolving economic landscape and its implications for the future of work.
Keywords: Gig Economy, Entrepreneurship, Digital Platforms, Income Instability, Flexibility
Edition: Volume 14 Issue 3, March 2025,
Pages: 912 - 913