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Research Paper | Management | China | Volume 6 Issue 12, December 2017 | Popularity: 6.8 / 10
Research on Reverse Innovation of Performance Appraisal Based on the Methods of Factor Analysis
Wenping Zhao, Mengyao Li
Abstract: Reverse innovation is a business and innovation model that is contrary to globalization and localization. Reverse innovation has become a new trend of global development strategy of transnational enterprises. This article analyzing the trend of globalization and the emerging market conditions, quantified the innovation path of the enterprise through the method of factor analysis, and establish of the impact factors evaluation model about enterprise reverse innovation. The conclusions of this article can be used to adjust innovation strategy in the process of development, and ultimately achieve the strategic goal of the enterprise.
Keywords: reverse innovation, globalization, principle composition analysis, factor analysis
Edition: Volume 6 Issue 12, December 2017
Pages: 469 - 474
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