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Research Paper | Transport Studies | Philippines | Volume 10 Issue 10, October 2021 | Popularity: 5.5 / 10

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Oh My, Jeepney Moving Thru the 21st Century

April Faith D. Frisnedi, Marjorie Angeles

Abstract: The City of Muntinlupa has continuously supported the protection of the environment. The said is also included in the nine - point program of the city. One of the initiatives is to lessen air pollutants in the city, thus promoting the E - Jeepney. Muntinlupa has been named the E - Jeepney capital of the Philippines (https://www.motoringtoday. ph/page. php?id=1152). Despite its good intention, it remains a part of its public service. The E - Jeepney is still unpopular to Local Jeepney drivers. The paper collected several related pieces of literature about the iconic vehicle and interpreted them using a qualitative approach under the scissor - and - sort method by De Vault. The E - Jeepney appeared a popular choice among commuters, but it had a conflicting disposition among the drivers. The pandemic has hampered any attempts to modernize as most drivers lamented on the effect of the lockdown. In conclusion, the E - Jeepney needs no further marketing to commuters; instead, it needs a better support system from the government, including the communication channel among the concerned departments. The diesel - fueled Jeepney is a symbol of Filipino values, a reference to the ingenuity of our ancestors, and a form of camaraderie among commuters.

Keywords: Philippine Jeepney, Philippines, Iconic Symbol of Filipino Ingenuity, E-Jeepney Capital of the Philippines

Edition: Volume 10 Issue 10, October 2021

Pages: 894 - 899

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