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Informative Article | Engineering Science | India | Volume 11 Issue 10, October 2022 | Rating: 3.8 / 10
Analyzing the Penetration of Southern Heroes in Northern India Using Real - Time Data Pipelines
Kishor Yadav Kommanaboina
Abstract: The increasing popularity of Pan - India films have facilitated the cross - regional appeal of leading actors from South India into Northern parts of the country. This study aims to analyze the penetration and level of acceptance shown towards these actors in real - time by leveraging a comprehensive data integration pipeline. Understanding the dynamics between different regions is crucial for production studios and celebrity management teams to tailor their strategies accordingly. A scalable data integration system was architected to assimilate and refine inputs from diverse sources on a real - time basis including social networks, box office proceeds, streaming platform viewership metrics, search trends, traditional media coverage, and audience surveys. Key performance indicators such as the Regional Popularity Index (RPI), Cultural Acceptance Indicator (CAI), and Engagement Index (EI) were computed by applying sentiment analysis, feature extraction, and temporal modeling techniques on the consolidated data. The findings generate valuable insights regarding varying regional preferences and cultural acceptance levels, underscoring the importance of fusing heterogeneous data for a holistic perspective on market dynamics. The real - time data integration pipeline enhances decision - making capability. Future work will focus on refining the system architecture for improved accuracy and expanding the ambit of analysis to include additional cultural factors. This research contributes to a deeper understanding of cross - regional relationships within the Indian film fraternity and presents a scalable approach for real - time exploration of audience behavior and evolving market trends.
Keywords: Pan - India Movies, Southern Heroes, Northern India, Real - Time Data Pipeline, Audience Sentiment Analysis, Box Office Performance, Streaming Viewership, Social Media Metrics, Cultural Acceptance, Regional Popularity Index (RPI), Cultural Acceptance Indicator (CAI), Engagement Index (EI), Cross - Regional Dynamics, Movie Marketing Strategies, Film Industry Analysis, Audience Behavior, Sentiment Analysis, Feature Engineering, Temporal Analysis, Data Integration
Edition: Volume 11 Issue 10, October 2022
Pages: 1409 - 1414