International Journal of Science and Research (IJSR)

International Journal of Science and Research (IJSR)
Call for Papers | Fully Refereed | Open Access | Double Blind Peer Reviewed

ISSN: 2319-7064




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Informative Article | Communication Science | Morocco | Volume 9 Issue 5, May 2020 | Rating: 6.4 / 10


Mass Communication and Advanced Regionalization Project in Morocco

BOUNIT Hammadi | BOUTAYBA Abdelali | MANSOURDDINE Abdelhakim


Abstract: The main aim of this paper is tobring into scruting the crucial importance of mass communication conceived of as an efficient working tool examining all aspects of messages being disseminated to a large public, basically that these messages are one of the defining components which guarantee high quality service. they equally represent compulsory process in every action meant for boosting territorial attractions. Drawing on what have been previously mentioned, mass communication enables active citizenship regional agents to further promote the advanced regionalization process. Owing to the wide disparities involving different territories, No advanced regionalization process would be a complete accomplishment without an urgent and a remarkably workable and practical mass communication strategy aspring for more exchange and sharing of useful information and new stories that would definitely be of more advantage to large masses of target recipients along with empowering social bonds and targetting whatever can be of a general interest such as democracy and better governance. In order to settle on the major unresloved issues currently raised by advanced regionalizaltion essentially what would be in favour of general interest, we are going to work out new tactic of how to make mass communication turn out tobe an innovating tool in contributing to the modernization process of regionalization management in Morocco.


Keywords: Mass communication, Advanced regionalization, Communication strategies, Public interest


Edition: Volume 9 Issue 5, May 2020,


Pages: 234 - 238



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